Parker Geissler

The Vision

We recently sat down with veteran product designer Parker Geissler to talk aboutthe state of design and how he keeps the good ideas flowing.

What is your idea of perfect design?

There is no such thing as perfect, wonderful yes, perfect no.

What is your biggest fear?

That creativity will go out of style.

Who are your favorite designers?

Eileen Grey, because her style lives on even though she is gone. Freeman Thomas, Marcello Daniel, Rem Koolhaas or anyone who can tell an authentic story.

What is your favorite article of clothing?

A V-neck sweater with a white t-shirt and rumpled Khakis, it's easy.

Do you have a favorite childhood memory?

Summers at my family’s beach house on Horsehead Bay.

What is your greatest luxury?

Time.

Do you think that consumer’s expectations are overrated?

Never. The minute you take consumers for granted they surprise you. I always try to make products that have a clear purpose.

Have you ever built a product that you ended up hating?

Color: yes – Product: no.

Which words or phrases do you most overuse?

Compositional integrity, people just look at me, but think about it.

Do you have a formula for developing products?

Instinct, experience and listening - they really are the best teachers.

Do you have a great love in your life?

Sure, they all have four legs and a tail and answer to the name of Titus, Monkey, Opus or Bhagwan. Dogs are amazing. I am very much a dog kinda guy.

With your hectic schedule, how do you stay centered?

A good week at Whistler never hurts.

What do you consider your greatest contribution?

Good at rising above the noise.

What is your most treasured attribute?

Hard earned experience.

If you could live anywhere, where would it be?

A place of my own design.

What do you consider your most remarkable characteristic?

Retaining a point of view.

What is the quality you admire most in consumers?

Consistent buying habits.

What do you value most in your friends?

Integrity.

Who are your heroes in life?

My mother and father.

What do you dislike most about yourself?

Wanting everything to be perfect.

What is your Motto?

Be authentic.

Any last words?

Good design sells itself.